Health Care Strategic Management

Part 1: (due 4/4)

Read the following strategic plan overview:

A strategic plan is designed to be used for 3 to 5 years or more. For your individual Strategic Plan project, you will write a strategic plan using the following outline. You may choose a health care organization you would like to focus on or develop a new health care business. Choose something you are passionate about and may implement in the future. It is recommended that if you choose to work with an existing organization, you add a new program or project to your plan. Suggestions for appropriate new projects include a new program or service for an existing organization, a new product line for an existing business, a new joint venture or acquisition, a new health care payer model for a state, or a new health care business.

This is a multi-week assignment that has five components:

Part 1: The Organizational Structure (Week 2)
Part 2: Environmental Analysis (Week 3)
Part 3: Financial Planning (Week 4)
Part 4: Implementation (Week 6)
Part 5: Evaluation and control (Week 6)

Select a health care organization on which you would like to focus.

Research your chosen organization’s governing structure.

Write a 1,400- to 1,750-word report. Your report should:

Identify the organization’s mission, vision, and key values.
Analyze the framework of a strategic plan.
Describe the strategic planning model your chosen organization uses.
Evaluate the relationship between the strategic plan and your organization’s mission, vision, and values.
Describe the organizational structure of your chosen organization.
Identify the current key leaders in your chosen organization and describe their roles.
Describe the change management model your chosen organization uses.
Evaluate the impact of governance on implementation of strategic goals.
Consider the role of the Board of Directors on formation of strategic goals.
Analyze the organization’s major service delivery and support activities in its value chain. At a minimum, include the following:
Location
Target market
Programs and services
Clinical operations
Marketing
Billing
Follow-up
Organizational culture
Strategic resources
Analyze how the organization uses its value chain to implement its strategic plan.

Cite and reference at least 3 peer-reviewed, scholarly, or similar resources to support your information.

Format your paper according to APA guidelines.

Part 2: (due 4/11)

Resource:SWOT Analysis table

Complete an environmental scan for the health care organization you chose in Week 2. Use the SWOT Analysis table. Your scan should:

Assess the organization’s internal strengths and weaknesses.
Analyze the industry for opportunities and threats.
Perform a SWOT analysis. A SWOT analysis helps determine performance gaps. It includes the following components:
Strengths
Weaknesses
Opportunities
Threats
Describe the organization’s present and prospective customers.
Evaluate the impact of the following factors:
Consumer and social
Competitive
Technological
Economic
Legal and regulatory

Submit the SWOT analysis as a Microsoft® Excel® attachment.

Write a 1,400- to 1,750-word report in which you:

Evaluate the significance and implications of an external environmental analysis in the development of a strategic plan. For your evaluation:
Explain the purpose of environmental analysis.
Describe possible implications of environmental analysis in the creation of your strategic plan.
Analyze evolving external issues that can have an impact on the strategic plan.
Evaluate benefits of competitive analysis as part of the strategic planning process.
Based on your SWOT analysis, provide an assessment of your chosen organization in which you:
Evaluate the organization’s ability to accomplish its mission, goals, and objectives as set in previous strategic plans.
Evaluate the organization’s ability to respond to internal and external changes and challenges.
Incorporate your SWOT analysis findings into clearly stated goals and objectives for a 3- to 5-year period, focusing on your strategic plan areas.
You will have 2 to 3 goals for each year, with 2 to 3 measurable objectives for each goal.
Goals may span several years.
Outline your goals and objectives clearly and provide a narrative explanation for each of them.

Cite and reference at least 3 peer-reviewed, scholarly, or similar resources to support your information.

Format your paper according to APA guidelines.

Part 3: (due 4/18)

Resource: Preopening Budget Example

Create a 3- to 5-year financial plan to implement the goals and objectives created in Part 2 of your strategic plan. The deliverables for the financial plan include a projected budget created in Microsoft® Excel® and a report in Microsoft® Word that clarifies and explains the financial plan.

Section One: Projected Budget

Create a projected budget.

The projected budget should be a Microsoft® Excel® spreadsheet that contains a 3- to 5-year financial projection that includes detailed expenditures, income, contingency, gain or loss, capital outlay, and ROI (if applicable).

Include budget strategies to increase volume and budget assumptions.

Section Two: Financial Plan Explanation

Write a 1,050- to 1,400-word narrative discussing the fiscal details of the plan and the assumptions that were used in developing the projected budget.

Include all the elements required in the projected budget.
Include capital expenditure planning and contingency plans for unexpected events.
Budget summary: When explaining your budget:
Describe the organization’s current business model.
Evaluate the impact of internal resources and financial capabilities on the business model implementation.
Determine how the organization’s internal resources and financial capabilities affect your financial plan.
Determine how they will affect implementation of the plan.
Explain the details of the budget assumptions and the strategies to increase volume.

Cite and reference at least 4 peer-reviewed, scholarly, or similar resources to support your information.

Format your paper according to APA guidelines.

Submit your assignment as Microsoft® Excel® and Microsoft® Word attachments.

Part 4-5: (due 4/25)

Complete Parts 4 and 5 of your strategic plan. Note that you only need to submit these as part of the final completed plan.

Part 4: Implementation

Write a 700- to 1,050-word report describing how you plan to implement your strategic plan. In your report:

Determine the potential barriers you anticipate and how you plan to overcome them.
Create a plan for communicating your plan to all the organization’s employees.
Describe market entry strategy and the procedure you plan to use to implement your strategic plan.
Choose methods and strategies to support implementation processes.

Part 5: Evaluation and Control

Write a 700- to 1,050-word evaluation plan in which you:

Determine what measurement guidelines should be used to verify strategy effectiveness.
Explain when you would consider altering the strategic plan you have suggested if implementation does not go according to plans.
Determine what tolerance range should be in place that would call for corrective action if exceeded.
Determine what corrective action you would need to make if the organization’s performance fell outside the tolerance range.

Compile Parts 1 through 5 into one final strategic plan as follows:

Describe the strategic planning model you have chosen for your organization.
Part 1: Organizational Structure
Analyze the framework of a strategic plan.
Evaluate the relationship between the strategic plan and organizational mission, vision, and values.
Part 2: Environmental Analysis and Setting Strategic Goals
Include your SWOT Analysis.
Evaluate the significance and implications of an external environmental analysis in the development of a strategic plan.
Analyze evolving external issues that can have an impact on the strategic plan.
Evaluate benefits of competitive analysis as part of the strategic planning process.
Part 3: Financial Plan
Evaluate the impact of internal resources and financial capabilities on the business model implementation.
Create a financial plan that includes the key elements needed to support the implementation of a strategic plan.
Include your projected budget.
Part 4: Implementation
Develop a communication plan that supports and manages the implementation strategy.
Choose methods and strategies to support implementation processes.
Part 5: Evaluation and Control
Determine what measurement guidelines should be used to verify strategy effectiveness.
Explain when you would consider altering the strategic plan you have suggested if implementation does not go according to plans.
Determine what tolerance range should be in place that would call for corrective action if exceeded.
Determine what corrective action you need to make if the organization’s performance fell outside the tolerance range.

Submit the assignment as a complete plan, including Parts 1 through 5.

Cite at least 5 peer-reviewed, scholarly, or similar references to support your information.

Format your plan according to APA guidelines.